Concept for innovative TV app template for the Playstation

VIACOM PITCH

24i's Viacom Pitch

This Pitch was 24i’s chance to get some footing in the US as a TV application specialist. Adding such a big enterprise as Viacom is to our portfolio was such an amazing opportunity. We just had to win this pitch.

The brief for the pitch was “Create a innovative single TV application design  that can be used as a template for Viacom brands (MTV, Comedy Central and SpikeTV) on Sony’s PlayStations“.

  • Viacom
  • Broadcast, Television, Consoles, VOD
  • Design, Art Direction, Design, UX/UI, Animation
The Pitch

Delivered the pitch in 3 days. 1 day Research and Concepting, 1 day Design and 1 day for the walktrough animation.

Winning this pitch is still one of my proudest moments.
Ken Kenetic

As a designer you always try your best and bring on your A game. Learning on the spot, pushing the boundaries of the norm. Creating the best solution you can to give your project just that extra push. Failure is never an option.

The Walkthrough
Everyone that was asked to pitch was going to create a presentation.

The decision was easy, knowing that every company that was asked to pitch was going to offer a presentation. The need to go that extra mile was apparent.

Play the walkthrough
Check out some slides of the presentations below
Comedy Central and SpikeTV presentation slides